TBB: Gen Z to Rescue as Manufacturing Faces 'Silver Tsunami'

U.S. Manufacturing has a workforce problem, but a new survey from L2L reveals there may be hope for a new generation of workers.

'The 2019 L2L Manufacturing Index, an annual measurement of the American public’s perceptions of U.S. manufacturing, found that adults in Generation Z (those aged 18-22) are 19% more likely to have had a counselor, teacher or mentor suggest they look into manufacturing as a viable career option when compared to the general population. One-third (32%) of Generation Z has had manufacturing suggested to them as a career option, as compared to only 18% of Millennials and 13% of the general population.

Better still, the survey also found that Generation Z is intrigued by careers in manufacturing. They are 7% more likely to consider working in the manufacturing industry and 12% less likely to view the manufacturing industry as being in decline, both compared against the general population. These findings may be in relation to Generation Z having a larger exposure to the industry compared to previous generations with one-third (32%) having family members or friends working in the manufacturing industry, compared to 19% for Millennials and 15% for the general population.'

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